February 2009 - Small Business Coach, Women Business Coaching - Client Attraction

QUOTE: “My philosophy is that not only are you responsible for your life, but doing the best at this moment puts you in the best place for the next moment.” – Oprah Winfrey

An amazing thing transpired this week during my Mastermind meeting with my clients. While the rest of the country seems to be gripped in fear of the economy and general uncertainty, my Mastermind clients continue to manifest BIG marketing and business opportunities (and high-paying clients, big paid speaking gigs, etc.), in REAL TIME.

Yesterday, in our Mastermind meeting, we witnessed several examples of INSTANT manifestation, and I asked if there were more to share. “Jane” looked at me, and I saw her eyes well up in tears of joy. She told us that something really big had happened to her in the last 12 hours. Let me give you some background to the story. (more…)

To dramatically increase referrals, it’s important to educate the people you consider personal advocates (those who know you, like you, trust you, love you, and want the best for you), and let them know what you’re up to and who your best clients are.

If you’re just starting out, it’s a letter of introduction; if you’ve been in practice several months or years, write an “update letter” on how your practice has grown or new services that you provide.
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Years ago, there was a question in my intake packet for new clients titled, “What is holding you back or slowing your progress?”, as it relates to attracting all the clients they need and having a full practice. Having worked with hundreds and hundreds of clients over the years, I’ve seen it all. Other than “no knowledge of marketing,” one thing seems to come up over and over again, and it happened again this week, with a brand new client.

The client answered this: “Sometimes, the ‘Little Voice’ inside me asks, ‘Who needs my program anyway? This is basic information that I offer. People already know this stuff!'” This is so common, but in most every case, this is absolutely not accurate.

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QUOTE: “Your playing small does not serve the world. There is nothing enlightened about shrinking so that other people won’t feel insecure around you. We are all meant to shine… And as we let our own light shine, we unconsciously give other people permission to do the same. As we are liberated from our own fear, our presence automatically liberates others.” -Marianne Williamson

During a Mastermind session over a year ago, I got clear on the ONE obstacle that was standing between me and tripling my business past the 7-figure mark. Contrary to what I originally thought, it wasn’t a lack of knowledge, of what to do next or a marketing challenge. I actually knew exactly what to do to double or triple my business. For me, it was a question of leveraging my time, my marketing and my resources so that I can help many, many more solo-preneurs get more clients, create systems for marketing, clean up their mindset and give them the tools and the permission to succeed (I teach this heavy-duty stuff in my upcoming workshop). That’s my purpose and it’s actually fun for me. (more…)

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