Getting clients online is becoming crucial for success as a small business owner – and it’s time to make sure your website is done right. To attract ideal high paying clients online, it’s important to remember that it’s all about pulling people in with compelling and engaging marketing, while giving them high-value and high-content information with a strong call to action for them to see “what’s next.”
Problem is, entrepreneurs often overlook the critical “Client Attraction” strategies when designing a website and wonder why it’s not attracting more clients. When you focus on the thoughts and actions you want the visitor to take when visiting your website, it will help you present a website that will actually help you attract more clients.
So, when designing your website, you want to be clear on how you can present who you are and what you offer in a way that will attract more clients. Here are some strategies for doing so:
Remember this: Your website is a reflection of you and your message, online. Your website should be the best representation of who you are and what you do in order to compel visitors to find out more about you and reach out to you about working together. Focus on these Client Attraction website strategies and you’ll attract more clients.
Your Assignment:
The most important step in building a client attractive website is to identify your overall objective and then work backwards with the detailed plan. What is your desired end result? For example, if it’s to build your list – then you want to develop a step-by-step strategy that allows you to attract people to your site and present them a compelling offer to have them join your mailing list. If it’s to educate your prospects so they sign on as clients– then you want to present testimonials and success stories that demonstrate the results your clients can expect and how you work with them and then give them a call to action.
The key to having a website that pulls in new clients consistently is to set yourself up to receive the clients you want. Your website strategy has got to be strategic, not ad hoc. You can’t just put up a random website that doesn’t pull clients in. You’ve got to have a plan and it’s time to be highly strategic, if you want clients, and ideal, high paying clients at that!
If you’re really ready to attract your ideal clients online and quickly build your list and online presence, you’ll want to follow the “Authentic List Building Program”, a program we created to walk you through the same methods we use daily to add over 1,000 highly targeted and qualified leads to our list each month for the last 12 months (yes, that many!) It’s all step by step and laid out for you in a logical way, with video webinars on exactly what you need to be doing and how, examples, scripts, screenshots, as well as video and downloadable recordings and transcripts of each coaching class. So easy! To see a presentation on the authentic list building principles and get your copy, go to http://www.ClientAttractionListBuilding.com
© 2011 Client Attraction LLC. All Rights Reserved.
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Derek Fredrickson, The Authentic Internet Marketing Specialist, is CEO and head Online Marketing Coach for clients of Client Attraction. To get your F.R.E.E. Audio CD by mail and receive weekly marketing & success mindset articles on attracting more high-paying clients and dramatically increasing your income, visit www.attractclients.com.
This week was a blast. We all had a great day at the yacht club where I hosted my VIP students for a “Bonus Day” we affectionately call, “Fabienne Unplugged”, a bonus given to those who took immediate action in registering for my recent Get More Clients workshop. (I loooove to reward people who take decisive action when given an opportunity to grow!) It was a gorgeous sunny day by the ocean and I gave them a LOT of value and love, at no charge, all day…So happy for all the breakthroughs they had, it was very moving. My good friend Stephanie Dietzer has attended my workshops for many years and has grown her business so much, especially since attending my Get More Clients workshop in April. In fact, Stephanie signed on 5 new clients IN ONE WEEK since implementing this new program. You can read her inspiring success story at www.JoinTheTop5.com
Today marks a first! I’m thrilled to announce Derek’s debut article for the ezine this week, all about using social media to attract new clients. As you may know, Derek is an expert on internet marketing and has been coaching my clients right alongside me on online lead generation, internet marketing, list building, successful product and program launches, marketing sequences and so many other things (members of My Winners Academy and especially our top tier Private Clients consider Derek their “secret weapon”.) Now he brings his expertise to you as well, and will be a guest expert contributor to the ezine on a more regular basis.
Oh, one more thing: I’m thrilled to announce that I will be speaking at this year’s eWomenNetwork Conference July 14-17 in Dallas, Texas when I present “How to Attract all the Clients You’ll Ever Want and Join the Top 5% of Women Business Owners.” EWomenNetwork is recognized as the #1 resource for connecting and promoting women and their businesses worldwide. Founder and CEO, Sandra Yancey is one amazing and I’m really happy to be building a great relationship with her. Please consider this my personal invitation to see me speak at this year’s eWomenNetwork Conference. And as a featured speaker at the conference, I’m able to share a special registration discount code with you. I only have a few to give out so if you’re interested in coming to the event at a discounted rate (my treat), email my team at info@clientattraction.com to request yours today. See you in July. This is going to be an amazing event for all women entrepreneurs! I can hardly wait.
Find out how to use my step-by-step Client Attraction methods so you can be a success.