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How to Launch a Product Using a Tele-seminar

May 16, 2013
How to Launch a Product Using a Tele-seminar

One of the marketing strategies that Fabienne and I teach many of our clients and students is the concept of using a product launch to help sell more of their products and services. It’s an essential strategy for getting your product out to the masses. More specifically – we teach them exactly how to use continue »

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Including worksheets adds even more value for your information products

May 15, 2013
Including worksheets adds even more value for your information products

If you have a book or audio program that you are selling, here’s an idea on how to not only extend the product to more fully leverage it, but also help your clients learn more at the same time. Three things worksheets do for your clients You can create worksheets for each segment of your continue »

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Four simple steps to extend a successful group program

April 15, 2013
Four simple steps to extend a successful group program

If you have been ramping up to provide a group program and have success with gathering a good group, you might be wondering what the next step is. How can you leverage success with a group and extend working with them? There are a few things you can do to build on the success of continue »

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Best strategies on creating the best client payment plans

March 18, 2013
Best strategies on creating the best client payment plans

Offering payment plans to your clients is a smart way to make your premium packages more affordable. This is particularly true when your packages range from six to 12 months. Length of Payment Plans The first thing to be aware of is to make sure your payment plans are not as long as the program. continue »

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How to Build Your List with Article Marketing

March 15, 2013
How to Build Your List with Article Marketing

In today’s video strategy we’re talking about building your list with article marketing. Article marketing is actually one of hundreds of strategies for driving traffic to your website so that you can build your list. It’s a strategy that really works and yet it’s not something that a lot of entrepreneurs are talking about or continue »

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Three steps to ensure payment from a new client

February 25, 2013
Three steps to ensure payment from a new client

Does this happen to you? You talk to a prospect during your Get Acquainted Call and she says “Yes” to working with you. Yeah, that’s very exciting! But then, you send paperwork and wait for her first payment. Times passes and your cash flow suffers. So, how do you move new clients from saying, “Yes” continue »

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Four ways to keep your clients happy while on vacation

February 18, 2013
4 Ways to keep your clients happy while on vacation

If your practice is booming, taking a well needed vacation can be difficult. This is especially true if you have lined up new clients who will have to wait to get started. Normally I recommend not working during your vacation, but sometimes you need limited availability. When I took maternity leave with Claire, I got continue »

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How to Build Your List with Your Website

February 8, 2013
How to Build Your List with Your Website

Today I want to talk to you about building your list with your website.  If there’s one question I get asked all the time by our clients and members of the Client Attraction community it’s this:  “Derek, what is the best way to build my list?”  Often, people expect some form of a magic bullet continue »

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