How to Align Your Business with Your Life Purpose

How to Align Your Business with Your Life Purpose

Fabienne Fredrickson
June 21, 2013

How to Align Your Business with Your Life PurposeOne of the things I’ve noticed over the last 10 years is that the people who are the most successful in business are those whose businesses are aligned with their life’s purpose, their mission or their calling. Why? Because when you align your business with why you’re here on earth, you are more passionate about your work. People feel that and are attracted to your business as a result. You also have more stamina and perseverance and are willing to do whatever it takes.

I’d like to share a passage from Ralph Marston’s Daily Motivators on this subject that really resonates with me:

“Where there is purpose, there is energy. Actions directed toward a compelling purpose will create a powerful momentum that lines up events and circumstances in your favor. Purpose gives you a reason to get going each day and strengthens your determination to persist when the going gets tough. Purpose pushes you firmly toward your highest level of accomplishment.”

I couldn’t agree more.

When you weave your life purpose into your business, you attract more ideal clients. (Click here to tweet this.)

In fact, in my live events and workshops, as well as in the Client Attraction Business School, our students gain even greater clarity on what their purpose is. This is one of the reasons they become so much more successful so quickly, in addition to all the marketing best practices, systems and business models we teach them in the curriculum and coaching within the business school.

Watch this week’s video to discover how you can start aligning your business with your mission. I’ll share with you exactly how I did this…and how you can too.

Your Client Attraction Assignment

If you’re not already, get clear on your purpose and mission behind your business.  Once you know what it is, plan out what you will do to align your business with your mission and passion. How will you begin to weave it in? How soon can you get started?

This is just one of the many best practices we dive deep into with the students of The Client Attraction Business School, the premier training school for growth-minded entrepreneurs looking to quickly attract more clients and make more money. If you’re interested in finding out more, visit for more details. To speak to an enrollment coach, click here.

  • LianneCarlaS

    Thank you for sharing this. I’ve recently been given a world chamging mission for my life and I’ve been feeling torn for the last few days knowing I need to act upon my purpose but also knowing I need to have my business and income streams developed before I can act upon my mission because I can’t let personal finances affect my ability to do what I need to do. This has opened my eyes to the possibility of weaving my mission little by little into everything I do.

    • Yes, your mission is soo important to weave into your business. It can take some time, but always make sure your focus is on having a profitable business that is authentic to YOU. Thank you for your comment Lianne, mwah!

  • writervic

    Thanks so much about sharing your story and the “too woo woo” factor. I find that it takes an extra dose of energy to market my Chakra Boosters Healing Tattoos, because many people consider them “out there.” Thank Goodness they’re aligned with my purpose — of bringing energy awareness and healing into the world. Your energy and purpose gives ME even more energy and purpose. Thanks and blessings, Vicki Howie

    • I love hearing that! Thank you for sharing, and keep on with your passionate work. Sending you big hugs 🙂

  • Melissa Ingold

    I completely agree with you 🙂 But I think what people struggle with even more, is figuring out what their purpose actually is. You said you discovered your purpose was to be a teacher and healer when you were doing something completely the opposite…well, how did you finally discover that? Did you do hand analysis or have a session with someone to do soul work, etc.? Thanks 🙂

    • LianneCarlaS

      What I’ve found is subtle patterns repeating and being drawn towards certain things. Also for me it’s having a bad experience and knowing their needs to be change but until last week I didn’t even consider actually being able to make a difference. I had a kick up the backside from a higher power.

    • It’s really about discovering what it is that stirs your soul and that you would do for free all day long…I teach this to my students and together we work through the process of uncovering their life purpose. For some it’s easy, for others it takes a bit longer. Here’s an additional blog post I wrote on the topic as well: Enjoy!

  • Thanks pretty lady Fabienne! This is great information, a lot of people don’t discuss this but thank you for sharing this concept in such an authentic and realistic, ready to use way!

  • Vicki Fisher

    Fabienne, you are so right and I do agree with “Ralph Marston’s “Where there is purpose, there is energy. Actions directed toward a compelling purpose will create a powerful momentum that lines up events and circumstances in your favor. Purpose gives you a reason to get going each day and strengthens your determination to persist when the going gets tough. Purpose pushes you firmly toward your highest level of accomplishment.”

    I was diagnosed with BC in 2007, while I was also in an abusive marriage. I survived both by the grace of the Lord above first and foremost, but also when I was receiving treatment, my company was gracious to let me work from home. I knew that if I was to be home and going through such a trying time, I needed routine. I needed purpose. Yes, I also have 3 beautiful kids – more purpose. I worked and worked and studied the Word and focused on other things that year and did not focus on my illness.

    Well I can say to you that I am a 7 year survivor X2 and I have started Virtual-AdminSolutions as a Virtual Customer Relations Assistant. I am a single Mom and again, lots of change in the lifestyle, death of my mom also unfortunately but my focus is on building the idea/seed that was planted on my heart a year ago, to own my won biz.

    The key here is as a VA, the service is about building relationships and my forte is communication – so as I have shared with Lauren from CABS, my logo is and my heart is this – Building Shining Star Collaborations. I do the work to help YOU shine! That’s why I loved your recent event, well I loved your messages long before that. 🙂 This is the closest thing in many years to coming close to my passion – building a VA biz where I can support and serve (purpose) others and utilize my ‘gift of words’ (lots o words).

    I love creating and I’ve even found that I love writing copy. Who knew – the Lord did. Thank you for all that you do. I’m not able to attend CABS at this point in my life, but I will be a sponge to learn from you any way that I can and your videos are always inspirational. 🙂

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