Use a strategic four step system to prioritize projects - Small Business Coach, Women Business Coaching - Client Attraction

Use a strategic four step system to prioritize projects

Fabienne Fredrickson
October 1, 2012

Do you have a lot on your plate right now? Maybe you are planning to offer several programs this year, introducing a new package, creating a new home study course, etc. Then new opportunities pop up as you consider working with JV partners, or the media calls, or someone asks you to do a big presentation.

Whew, that’s a lot of stuff to accomplish and keep track of! How can you prioritize so many projects? How do you even decide which projects to focus on, what to let go of and what to do first?

These are good questions to have to find answers for, right?

Personally, I have experienced this pile up in my business from time to time. So, you know me, I created a system to help me when I’m faced with the potential of being overwhelmed.

You want to look at projects and opportunities keeping these four questions in mind:

1. What’s going to bring in the most money?
2. What’s going to make that money in the shortest amount of time?
3. What’s going to make that money with the least amount of effort?
4. What’s going to make that money and have the longest impact going forward for your business?

You can actually put all four together in one sentence:

What’s going to make you the most money, in the shortest amount of time, with the least effort and the longest impact going forward?

When you put each project to this test, and insist that every opportunity has to meet all four criteria in order, that clears things up pretty quickly.

There have been times when “nice-to-do” projects have come across my desk during a period that I felt swamped. Even though I’d love to do it, I need to decide if the project or idea is worth the risk to more important projects. I know I need to stay focused to continue building my business. Putting my opportunities to this test has been amazingly helpful. I know you’ll find this helpful in your own business so you can figure out what to reject, accept, and do first.

Your Client Attraction Assignment
Do you have a huge to-do list that weighs you down? Maybe you have ideas, but you aren’t sure which one to do first? Whatever the case, put each opportunity to this test. Then, be willing to let go of those projects that cannot meet this criteria. That way you know you are making smart choices and your efforts will pay off.


Now, if you’re just starting out and trying to fill your practice in the FIRST place, then follow a step-by-step system that feels easy and authentic to you. The Client Attraction Home Study System™ gives you the most important things to do to set up simple, solid systems, so that you consistently fill your pipeline and continually get new clients. It’s all step-by-step, not a big mishmash of things. So, you do step one of the system, and when you’re done with that, you move on to step two, and so on. All the tools, scripts, templates, and examples are handed to you on a silver platter. Easy. You can get it at

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