January 27, 2012
Client attraction is based upon the Know-Like-Trust Factor. For people to want to hire you or refer you they’ve got to know you, like you, and trust you! The sooner they get to know, like and trust you, the sooner they become paying clients. When you first started your business you did a lot of [...]
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January 25, 2012
If you want to pull clients in with your marketing, first you’ll need to get their attention by providing real solutions. And, I mean not the fluff you see out there – but real solutions your clients can use and get results from. Second, and this is just as big as the first, your materials [...]
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